WHAT IS MARKETING ?
Definition of marketing by AMERICAN MARKETING ASSOCIATION(AMA):
Marketing is the activity, set of institutions, and processes for creating, communicating, delivering,and exchanging offerings that have value for customers, clients, partners, and society at large.
Marketing is about identifying and meeting human and social requirements. Finance,operations,accounting, and other business functions won't really matter without demand for products and services for the products and services so the firm can make a profit. In other words,there must be a top line for there to be a bottom line. Thus financial success often depends on Marketing ability.
A marketer is someone who seeks a response-attention,a purchase, a vote, a donation, from another party called the prospect!
Traditionally, a market was a physical place where buyers and sellers gathered to buy and sell goods. Marketers use the term market to cover various groupings of customers.They view sellers as constituting the industry and buyers as constituting the industry and buyers constituting the market.
The key customer markets are consumer, business, global and non-profit and governmental markets.
What would we do without the Sun! It supports life in plants by providing warmth, light and imagine your resort holidays without being able to bask in the Sunlight. In addition, sunlight is critical to human physical and psychological well-being.
Definition of marketing by AMERICAN MARKETING ASSOCIATION(AMA):
Marketing is the activity, set of institutions, and processes for creating, communicating, delivering,and exchanging offerings that have value for customers, clients, partners, and society at large.
Marketing is about identifying and meeting human and social requirements. Finance,operations,accounting, and other business functions won't really matter without demand for products and services for the products and services so the firm can make a profit. In other words,there must be a top line for there to be a bottom line. Thus financial success often depends on Marketing ability.
Traditionally, a market was a physical place where buyers and sellers gathered to buy and sell goods. Marketers use the term market to cover various groupings of customers.They view sellers as constituting the industry and buyers as constituting the industry and buyers constituting the market.
The key customer markets are consumer, business, global and non-profit and governmental markets.
What would we do without the Sun! It supports life in plants by providing warmth, light and imagine your resort holidays without being able to bask in the Sunlight. In addition, sunlight is critical to human physical and psychological well-being.
UVA Rays
UVA rays, which are not absorbed by the ozone layer, penetrate deep into the skin and show signs such as tanning, age spots, wrinkles and thus heavily contribute to premature aging. Up to 90 percent of the visible skin changes commonly attributed to aging are caused by sun exposure.
UVB Rays
These powerful rays, which are partially absorbed by the ozone layer, mostly affect the surface of the skin and are the primary cause of sunburn.
SUNSCREEN-
Sunscreen is one of the important means of sun protection.Sunscreen is a lotion, spray, gel or other topical product that absorbs or reflects some of the sun's ultraviolet (UV) radiation on the skin exposed to sunlight and thus helps protect against sunburn. Skin-lightening products have sunscreen to protect lightened skin because light skin is more susceptible to sun damage than darker skin.
LAKME-
SUNSCREEN-
Sunscreen is one of the important means of sun protection.Sunscreen is a lotion, spray, gel or other topical product that absorbs or reflects some of the sun's ultraviolet (UV) radiation on the skin exposed to sunlight and thus helps protect against sunburn. Skin-lightening products have sunscreen to protect lightened skin because light skin is more susceptible to sun damage than darker skin.
LAKME-
Lakmé is an Indian brand of cosmetics, owned by Hindustan Unilever. Lakme started as a 100% subsidiary of Tata Oil Mills, part of the Tata Group. Lakme has been ranked as 47th most trusted brand in India by The Brand Trust Report. Even today, when most multinational beauty products are available in India, Lakme still occupies a special place in the hearts of Indian women.
WHAT LAKME SAYS-
Lakme Sun Expert Sunscreen with SPF is designed to provide broad spectrum UV protection. While SPF majorly blocks UVB rays that cause sun burns, PA++,PA+++ provides effective protection from harmful UV A rays that cause dark spots, premature aging and skin darkening. This daily moisturizing sunscreen formulated with natural ingredients and Vitamin B3 not only protects but also correct past sun damage, dark spots and pigmentation.
WHAT LAKME SAYS-
Lakme Sun Expert Sunscreen with SPF is designed to provide broad spectrum UV protection. While SPF majorly blocks UVB rays that cause sun burns, PA++,PA+++ provides effective protection from harmful UV A rays that cause dark spots, premature aging and skin darkening. This daily moisturizing sunscreen formulated with natural ingredients and Vitamin B3 not only protects but also correct past sun damage, dark spots and pigmentation.
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