Friday, 26 September 2014

HOLISTIC AND SUSTAINABLE MARKETING:


The products of the Company aim to
make a difference in the lives of the
consumers. Products and
innovations are designed in a way that they become relevant to the consumers and have minimum impact on the environment. Societal good, environmental impact and
economic value are integral to the
development process of our products.
Hindustan Unilever Ltd. are central to the strategy and the Unilever
Sustainable Living Plan. The brands of the company help to complete the linkages between driving profitable growth while making a
difference in the lives of people.

SUSTAINABLE SOURCING: Under the Unilever Sustainable Living  Plan, your Company has committed to source 100% of agricultural raw materials sustainable by 2020. Details are listed in the section on Sustainable Sourcing under Principle 2.


 


Hindustan Unilever Ltd. has till date organised various programs and laid down different programs and pays great attention on the sustainable development of the society working under a  holistic approach.


In an uncertain and volatile world, one cannot achieve a vision to double the size without reducing our environmental footprint and increasing our positive social impact. Launched in 2010, the Unilever Sustainable Living Plan is our blueprint for sustainable growth.
The Plan is helping to drive profitable growth for our brands, save costs and fuel innovation.
Plan sets out three big goals:
The USLP three big goals
Underpinning these goals are nine commitments supported by targets spanning our social, environmental and economic performance.
IMPROVING HEALTH & WELL-BEING : By 2020 we will help more than a billion people take action to improve their health and well-being. We have helped 303 million people take action to improve their health and well-being.

The market for sunscreens is constantly evolving, requiring further research to ensure the maintenance of adequate skin cancer and sunburn prevention. The study of changes in sunscreen patterns, however, requires an epidemiological approach, as community structure and regional differences noticeably alter the supply side of the sunscreen market. With this information, preventative education and initiatives can be tailored to individual community needs.










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